Patrick Mahomes rose to # 1 on the NFLPA’s official top-selling list, based on sales of all officially licensed NFL merchandise identified by players from March 1 through November 30, 2019.
Mahomes is now in a position to become the new king of professional football retail this season when the final sales list of the NFLPA’s top 50 players is released in April. Tom Brady has finished each of the past two seasons as the roster’s top player and currently sits second.
The NFLPA Top 50 Players List, which reports sales of all officially licensed NFL merchandise identified by players, is compiled using the most recent and comprehensive numbers currently available. Mahomes placed second in the NFLPA preseason standings, but the third-year quarterback has taken a lead in the 2019 season due to his performances on and off the field.
Brady’s continued dominance on the NFLPA’s best-selling list includes not only twice as a year-end leader, but also a record 17 consecutive top-three appearances since the NFLPA presented the list in 2014 – and he’s never placed outside of the top nine. . Lamar Jackson quickly rose through the ranks, rising from No.41 at the start of the season to No.12 on the current roster and knocking on the door to end the year in the top 10.
The NFLPA Top Player Sales List is the only verified ranking of all officially licensed merchandise identified by NFL players sold online and in traditional outlets, as reported by over 75 NFLPA license holders. such as Fanatics, Outerstuff, Nike, Fathead, FOCO, Funko, Wincraft, and more. NFLPA licensed product categories include video games; match jerseys for men, women and youth; T-shirts and hoodies; backpack; wall decals; flags; collectible figurines; matted and framed photos; bobble-head figurines; stuffed toy; glasses; and pet products, among others. NFLPA licensees have generated record retail sales in each of the past five years, exceeding $ 1.6 billion in the 2018 season.
The top 15 players among all officially licensed products sold are:
- Patrick Mahomes II, QB, Kansas City
- Tom Brady, QB, New England
- Ezekiel Elliott, RB, Dallas
- Baker Mayfield, QB, Cleveland
- Odell Beckham Jr., WR, Cleveland
- Khalil Mack, LB, Chicago
- Aaron Rodgers, QB, Green Bay
- Dak Prescott, QB, Dallas
- Saquon Barkley, RB, New York Giants
- JuJu Smith-Schuster, WR, Pittsburgh
- Drew Brees, QB, New Orleans
- Lamar Jackson, QB, Baltimore
- Carson Wentz, QB, Philadelphia
- Russell Wilson, QB, Seattle
- Jimmy Garoppolo, QB, San Francisco
The full list of the Top 50 can be found here.
Photo courtesy of the NFL