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Patriots QB Tom Brady Rank # 1 in NFL Jersey Sales in Last Quarter

If the whole Deflategate debacle is hurting Tom Brady’s position with fans, it certainly doesn’t show at the cash register. The New England Patriots quarterback tops the NFLPA’s Top 50 list for fiscal 16 Q1 which counted total sales of all officially licensed merchandise from March 1 through May 31, 2015. Behind Brady , San Francisco 49er quarterback Colin Kaepernick came in second with Russell Wilson of the Seattle Seahawks coming in third.

In fact, quarterbacks dominate the list. Aaron Rodgers of the Green Bay Packers and Peyton Manning of the Denver Broncos round out the top five spots.

Once you get past those five quarters, the defense starts to take hold. At No.6 is Houston Texans defensive end JJ Watt followed by Seahawks cornerback Richard Sherman at No.7. At No.8 is New York Giants wide receiver Odell Beckham, Jr. , who likely had a serious boost in the standings due to his spectacular capture last season.

A sign that fans in the coming season are already betting money on the future, the No.9 and No.10 sales spots are awarded to players who have yet to take a single shot in the NFL. Former QB of the Oregon Ducks and now with the Tennessee Titans, quarterback Marcus Mariota comes in 9th while former FSU QB and now Jameis Winston of the Tampa Bay Buccaneers lands in 10th. Mariota, Winston and Chicago Bears wide receiver Kevin White were the only rookies among FY16’s first-quarter top 50 rookies. Mariota has also led the collegial co-brand hard lines which includes licensees Oyo Sports, Fanatics, Forever Collectibles, Team Beans and Team Spirit Store; a pair of surprises on the collegiate co-brand roster included Washington Redskins quarterback Colt McCoy and Eagles quarterback Tim Tebow in 10th and 11th place, respectively. Tebow returns to the Top 50 for the first time since 2012.

The list, released quarterly by NFL Players Inc., the marketing and licensing arm of the NFLPA, is based on aggregate sales of all licensed products from online and traditional outlets, as reported by over 80 licensees. NFLPAs such as Nike, VF Imagewear, Fanatics, Outerstuff, Fathead, McFarlane Toys, Oyo Sports, Bleacher Creatures, FBF Originals, Forever Collectibles, FanPrint, and Photo File. Licensed product categories include jerseys and t-shirts for men, women and youth, player murals, action figures, matted and framed photos, action figures, glasses, socks, jewelry, accessories for electronic devices, among others.

Additional Highlights:

  • Brady has sold more than any player in Oyo Sports mini figures, Forever Collectibles figures (followed by teammate Gronkowski), Fatheads and Lids custom headgear.
  • Kaepernick and Brady placed first and second respectively in Nike jerseys.
  • Wilson was the most popular among hard-line kids and apparel – followed by Rodgers, Watt, Manning, and Kaepernick – which includes licensees Bleacher Creatures, Outerstuff, and Oyo Sports.
  • In women’s clothing, Kaepernick reigned supreme with Brady, Wilson, Rodgers and Watt completing the top five.

NFLPA Top 50 Sales Rankings – FY16 Q1 (March 1 – May 31, 2015):

1. Tom Brady, New England Patriots

2. Colin Kaepernick, San Francisco 49ers

3. Russell Wilson, Seattle Seahawks

4. Aaron Rodgers, Green Bay Packers

5. Peyton Manning, Denver Broncos

6. JJ Watt, Houston Texans

7. Richard Sherman, Seattle Seahawks

8. Odell Beckham, Jr., New York Giants

9. Marcus Mariota, Titans of Tennessee

10. Jameis Winston, Tampa Bay Buccaneers

11. DeMarco Murray, Philadelphia Eagles

12. Jimmy Graham, Seattle Seahawks

13. Joe Haden, Cleveland Browns

14. Rob Gronkowski, New England Patriots

15. LeSean McCoy, Buffalo Bills

16. Andrew Luck, Indianapolis Colts

17. Jordy Nelson, Green Bay Packers

18. Dez Bryant, Dallas Cowboys

19. Clay Matthews, Green Bay Packers

20. Navorro Bowman, San Francisco 49ers

21. Darrelle Revis, New York Jets

22. Ndamukong Suh, the Miami dolphins

23. Brandon Marshall, New York Jets

24. Marshawn Lynch, Seattle Seahawks

25. Drew Brees, Saints of New Orleans

26. Khalil Mack, Oakland Raiders

27. Johnny Manziel, Cleveland Browns

28. Earl Thomas, Seattle Seahawks

29. Antonio Brown, Pittsburgh Steelers

30. Derek Carr, Oakland Raiders

31. Tim Tebow, Philadelphia Eagles

32. Jason Witten, Dallas Cowboys

33. Calvin Johnson, Detroit Lions

34. Sammy Watkins, Buffalo Bills

35. Julian Edelman, New England Patriots

36. Tony Romo, Dallas Cowboys

37. Eddie Lacy, Green Bay Packers

38. Alshon Jeffery, The Chicago Bears

39. Patrick Willis, San Francisco 49ers *

40. Luke Kuechly, Carolina Panthers

41. Teddy Bridgewater, Minnesota Vikings

42. Kam Chancellor, Seattle Seahawks

43. Blake Bortles, Jacksonville Jaguars

44. Ryan Tannehill, Miami Dolphins

45. Joe Thomas, Cleveland Browns

46. ​​Kevin White, Chicago Bears

47. Eric Reid, San Francisco 49ers

48. Philip Rivers, San Diego Chargers

49. Carlos Hyde, San Francisco 49ers

50. Demaryius Thomas, Denver Broncos

* Retired March 10, 2015


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Nfl jersey

Nike shuts down small NFL jersey trade stores, owners say

Co-owner Alison Hender is concerned that she doesn’t have NFL merchandise so she can sell to her customers at the Stadium Shop at Gateway Mall in Newark. The store was opened 14 years ago by his father, co-owner Norman Leventhal.

It should be a time of pure joy for stores selling Giants merchandise, but some smaller players in the sportswear industry say they are being shut out of the replica jerseys market by Nike, which will take over the jerseys contract from the NFL for the upcoming season. .

“I’ve been in business for 38 years, I’ve always worn NFL jerseys, and they won’t sell them to me,” said Buddy Kurzweil, owner of Buddy’s Sports Corner in Paramus Park Mall. “They don’t even want to be bothered with me, they never even answered me. It’s their prerogative, they can deal with whoever they want, it’s free enterprise, but it hurts the little guy a bit. . “

Nike spokesman Brian Strong declined to comment for the story, saying the company will be talking about its partnership with the NFL closer to April, when it will officially launch the jersey line. Reebok also did not comment.

But if Nike refused to sell to small suppliers who worked with Reebok, it wouldn’t violate any licensing rules, according to the NFL.

“Licensees determine which outlets they sell to,” league spokesman Brian McCarthy said.

Nike replaces Reebok for the exclusive right to manufacture replica jerseys after the end of a decade-long contract after the 2011 season. Nike has already made waves with drastic changes in college football jersey designs for the. Oregon and other teams

Maryland

but won’t necessarily do so in the NFL as teams must approve changes.

If Nike excluded small merchants from selling exclusively to big box sports stores like Dick’s and Modell’s, that would be a huge change, say small store owners.

Without Nike, stores could still sell football apparel like t-shirts and sweatshirts, but owners say selling jerseys is important to their customers, even if it’s not the biggest generator of football. ‘money.

“We are a sports store. How not to wear the jersey of the local football team? Kurzweil asked.

It couldn’t come at a worse time for stores hoping to sell to the Giants fan base: Super Bowl winners traditionally lead the league in merchandise sales immediately after their championship, which was true in 2008 for the Giants. Giants and last year for the Packers.

That’s a problem for Norman Leventhal, owner of the Stadium Shop in the Gateway complex in Newark, which sells Giants, Devils and other sporting goods.

He said his store account was supposed to automatically transfer from Reebok to Nike, just as his hat contract was when New Era took over the NFL hat license for the new season.

“Reebok came back and said I wasn’t accepted by Nike,” said Leventhal, 70. “I said, ‘Am I the only one? (Reebok) replied … it’s all small stores. “

It’s not just a New Jersey issue – the same story was picked up by Elliot Cohen, who helps lead the New York Grand Slam to Times Square, where he said NFL clothing was second best. seller after Yankees goods.

“(Nike) sent me a letter saying we can’t sell you,” Cohen said.

The exact wording, according to Cohen:

“Thank you for your recent interest in opening a Nike account.… We have determined that your business is not aligned with Nike’s overall development plans.”

Cohen said this happened despite an existing relationship with which he sold material for Converse, which is a subsidiary of Nike.

“I’m a pretty big dealer, so if they don’t sell me, I imagine they will only sell to big box stores,” Cohen said. “All the little guys are probably going to be kicked out of it.”

This view is also shared by Brian LeBoeuf, owner of Sports Minded Unlimited in Warren.

“I think they’re going to protect the stores that carry the line of shoes,” LeBoeuf said. “It’s just another way the mom and pop stores get crushed.… We sponsor Little League, but the mall stores get the sales. There aren’t many of us anymore.”

Eliot Caroom: (973) 392-7919, [email protected], @eliotter on Twitter

A previous version of this story incorrectly reported that the company had designed new uniforms for Oregon and Maryland. In fact, the new Maryland jerseys were designed by Baltimore-based Under Armor.



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Nfl apparel

Nike will have exclusive rights to NFL clothing

As part of the deal showcased ahead of the NFL ownership Tuesday morning in Chicago, New Era will be the official on-court headgear supplier and produce hats for spectators and spectators.

Under Armor will continue to equip players with the NFL combine.

All contracts are for five years.

“We have spent a considerable amount of time over the past few years rigorously evaluating our apparel business,” Eric Grubman, NFL executive vice president for business and commercial operations, said in a statement. “The new framework will offer fans a wider range of merchandise from the world’s category leaders in the licensed sportswear industry. “

Nike shares hit an all-time high of $ 83.40 on Tuesday, in part thanks to the news. Equities have since retreated slightly.

Reebok will retain its rights to the uniforms until its 10-year, $ 300 million contract expires before the 2012 season. Adidas, which owns Reebok, fell the most in more than three months on yesterday’s reports that the company was out of NFL business.

“Reebok has enjoyed a long and very successful NFL partnership,” Adidas said in a statement. “Over the past decade, we have revolutionized and modernized the sports licensing industry, introducing new fan categories, retail formats and new uniform technologies, en route to more than doubling the size of the sport licensing industry. former NFL licensed sales. We are extremely proud of what we have been able to accomplish together. “

Other companies that have obtained license rights include GIII, VF, Outerstuff and ’47 Brand.

Although the league has granted licensing rights, there is actually a legal question whether it even has the right to do so. In May, the United States Supreme Court returned the American Needle v. NFL to lower courts to decide whether the NFL’s award of the Reebok contract in 2001 was a violation of antitrust rules. Given the money at stake if the league loses the case, the NFL is expected to eventually settle with American Needle, a hat company that opposed the exclusive rights deal. Lawyer Meir Feder, who represented American Needle before the Supreme Court in the case, declined to comment.

Questions? Comments? [email protected]


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