Maxon prepares for return to IBC 2022

Maxon, developer of professional 3D software solutions for editors, filmmakers, motion designers and visual effects artists, is pleased to announce that it will be showcasing its Maxon One product line in person at booth 7.A27 at IBC 2022 in Amsterdam from September 9-12. After demonstrating these tools for the first time at NAB 2022, IBC is offering a new opportunity for attendees to view the impressive collection that makes up the Maxon Toolkit. In addition to the product showcase, a host of talented digital artists will be sharing their workflow tips and tricks live. These presentations will also be streamed live via the 3D and Motion Design Show each day of the show.

“After launching the return of in-person events with NAB earlier this year, we were thrilled to see that the demand for these connections between our company, our community and our partners remained as strong as ever,” says David McGavran, CEO of Maxon. “We look forward to the industry returning to IBC and we are certainly aiming to come back strong. We work hard with a range of partners and artists to ensure an exciting showcase of all the latest additions and updates to our Maxon tool suite and endless creative possibilities for our community.

The Maxon One suite of creative tools includes Cinema 4D, Maxon’s award-winning suite of 3D modeling, simulation and animation technologies, the super-fast Redshift rendering solution, the Red Giant range of revolutionary editing tools, motion design and filmmaking, creativity – the mobile sculpting app Forger and the industry standard digital sculpting and painting solution, ZBrush.

September 3D and Motion Design Show – Live from IBC
Following the success of the NAB and SIGGRAPH shows earlier this year, the 3D and Motion Design show will once again be an in-person event and will stream live directly from the Maxon IBC booth. The presentations will also be available on demand shortly after they air on, as well as on Maxon’s YouTube channel.

Presentations will be held starting at 10am CET / 4am ET / 1am PT each day throughout the show by industry-leading artists who want to demonstrate their professional 3D techniques and real-world production workflows using Cinema 4D , Redshift, Red Giant products and ZBrush tools. Boasting a huge and talented line-up, the presenters below are just a few of the artists attendees can expect to hear at the show:

  • Can Erduman, Senior Independent Character Artist/Director Can is a freelance senior character artist and director, working around the world to bring characters to life and tell interesting stories. With over a decade of professional experience, he specializes in using artistic and technical skills to create beautiful, stylized characters in the advertising industry.
  • Anthony Bari, production and post-production consultant Anthony is an early adopter of big ideas in technology with the goal of developing workflows for our future. He’s an Emmy-winning artist and technical consultant for Adobe, Blackmagic Design, Maxon, and more.® award-winning post-production experience and over 15 years in the entertainment industry.
  • Robert Hranitzky, creative director Robert is a designer and creative director based in Munich, Germany with a strong focus on motion graphics and animation for a wide range of projects, from opening titles to showroom trailers and projects. of movies. Over the past 15 years, he has worked with clients such as Adobe, Apple, Audi, BenQ, BMW, Carl Zeiss, Elgato, Mammut, Maxon, Wacom, etc.
  • Vladislav Solovjov, Senior Art Director and Creative Director Vladislav is a senior art director and creative director who always seeks to push the boundaries of the imagination and find a true balance between computer generated art and the real world. He has worked in the art and computer graphics industry for over 14 years, with a list of clients including Nike, Apple, Adobe, Mercedes, Kenzo, Lenovo, Red Bull, THX, NFL, Cannes Film Festival , PWC and Paramount Pict. . Collaborators and many more.
  • Yassmine Najime, painting practice, producer After putting aside her legal career for the love of the big screen, Yassmine made the exciting move into the world of film and television. Allowing her to travel all over the world, her passion for creativity, cinema and innovation has led her to work on projects such as His Dark Materials, Plan-V and many others.
  • Dan May, painting practice, founder and creative director Dan is one of two directors of Painting Practice and has held various positions related to computer graphics and the art department throughout his career. Some of his credits include Black Mirror, Gravity and the recent HBO/BBC show, His Dark Materials. Dan is always on the lookout for new and exciting ways to simplify and improve the filmmaking process, optimizing concept art, preview and post-vis pipelines, and transforming the world of VR into something new. for filmmakers thanks to its Plan V application.
  • Damien Canderle, Blur Studio, Senior Character Designer Having started out in a small ad agency before moving into video games – first modeling cars for racing games and then creatures and characters – Damien has been working in the computer graphics industry for over 20 years. Now a senior character artist, he works at studio blur on great AAA trailers and Netflix shows.
  • Maarten Verhoeven, Monsters&Media, freelance digital concept sculptor Maarten is a freelance digital sculptor with a love for the dark and the weird. He specializes in 3D sculpture work for concept, fine art, film, commercials, prototypes, designer toys and collectibles. Currently working as a freelance ZBrush artist, he has been able to use his talents around the world for various companies, publications and projects including Disney, Marvel, Lucasfilm, Gentle Giant, NECA, Hasbro toys, Framestore, PlanetX, Umedia, Pixologic , etc.
  • Thanos Kagkalos, MotionPunk, director of motion design Also known as MotionPunk, Thanos is a motion designer/director based in Athens, Greece. Her whimsical style has caught the attention of brands and customers around the world. For the past few years he has worked as a freelance art director for select vfx and design studios like TheMill, ManvsMachine, Framestore, MPC, Elastic among many others.

Head to to view the full four-day presentation program.

In order to provide impressive demonstrations and a great experience for show attendees, Maxon is also delighted to partner with global technology powerhouse, Lenovo, and high-performance and adaptive processor technology leaders, AMD, at IBC2022. Lenovo will provide its new ThinkStation P620 desktop workstations, the only professional Tier 1 workstation available on the market, equipped with the latest AMD Ryzen™ Threadripper™ PRO processor, to present a joint AR/VR solution approach for creative workflows on the stand. The next release of Redshift will support AMD Radeon(™) PRO graphics cards using HIP language, applicable only to Redshift, as part of Maxon’s commitment to continuous improvements and updates to the entire the suite of tools and the user experience.

Book a press conference at IBC 2022
Media are invited to book a one-on-one briefing and demo with a Maxon representative to learn more about the company’s tools and solutions for digital artists. Please contact Chloe Larby for more information at the contact details below.

About Maxon
Maxon offers powerful yet accessible software solutions for content creators working in 2D and 3D design, motion graphics, visual effects and visualization. Maxon’s portfolio of innovative products helps artists supercharge their creative workflows. Our product lines include the award-winning Cinema 4D suite of 3D modeling, simulation and animation technologies; the Forger mobile sculpting app for on-the-go creativity; Red Giant’s diverse range of revolutionary editing, motion design and filmmaking tools; the ultra-fast and state-of-the-art Redshift rendering engine; and ZBrush, the industry standard digital sculpting and painting solution.

The Maxon team is made up of fun, passionate people who believe in building and empowering a thriving artistic community. From our popular and inclusive events to our free Cineversity educational resources, Maxon recognizes that developing strong connections with creatives and promoting their professional growth is integral to our ability to stay on top of industry trends and better serve the clients.

Maxon is part of the Nemetschek Group.

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