Hallmark takes on a familiar vacation role; NFL tops prime time



By David Bauder, The Associated Press December 8, 2021.

General view of the Rockefeller Center Christmas tree lighting ceremony on Wednesday, December 1, 2021 in New York City. (Photo by Christopher Smith / Invision / AP)

NEW YORK (AP) – It has the makings of a blue Christmas for Leah. She turns 30 on Christmas Eve, the same day she will be a bridesmaid at her brother’s wedding.

But wait, her childhood crush is back in town. It sounds like a guaranteed to pull the chords on a movie premise, and no one knows how to do it this time of year like the Hallmark Channel.

This movie with Emily Osment in the lead role, “A Very Happy Bridesmaid” ?? and another premiere last weekend, “Sister Swap: Hometown Holidays,” ?? are part of a vacation fare assembly line at Hallmark. Both have reached nearly 3 million viewers, the Nielsen company said.

Hallmark was the most-watched entertainment cable channel last week, as it often does with the holidays approaching. The network ranks particularly well with its target audience of women aged 25 to 54.

Broadcast networks are rolling out their own holiday fare, with NBC’s special about lighting the Christmas tree at Rockefeller Center being the most popular last week.

NBC reached 5.3 million people for its live production of “Annie!” ?? Live TV musicals have been losing their appeal since they became a semi-regular feature during a production of “The Sound of Music” ?? surprised by attracting over 18 million viewers in 2013. “Annie! Dwell ”beat ABC’s interview with Alec Baldwin on“ Rust ”, who was a direct contender.

Meanwhile, Fox has won football in the Weekly Leaderboards, averaging 6.4 million prime-time viewers last week. NBC had 6.1 million, CBS 5.3 million, ABC 2.9 million, Univision 1.4 million, Ion Television 930,000, and Telemundo 900,000.

Fox News Channel leads the cable network with an average of 2.42 million prime-time viewers. ESPN had 2.05 million, Hallmark had 1.53 million, MSNBC had 1.16 million, and Freeform had 1.02 million.

ABC’s “World News Tonight”? ? dominated the race for news ratings with an average of 8 million viewers. NBC’s “Nightly News” ?? had 7.4 million and the “CBS Evening News” ?? had 5.2 million.

For the week of Nov. 29 to Dec. 5, the 20 most watched prime time programs, their network and their audiences.

1. NFL Football: Denver to Kansas City, NBC, 17.51 ​​million.

2. NFL Football: Dallas to New Orleans, Fox, 16.7 million.

3. “NFL Pre-Game”? ? NBC, 12.12 million.

4. College football: Michigan vs. Iowa, Fox, 11.66 million.

5. NFL Football: Seattle at Washington, ESPN, 10.9 million.

6. “NFL post-game”? ? Renard, 10.46 million.

7. “60 minutes”? ? CBS, $ 10.3 million.

8. “College football pre-game”? ? Renard, 9.74 million.

9. “NFL Pre-Game”? ? Renard, 9.73 million.

10. “Football Night in America, Part 3”? ? NBC, 9.34 million.

11. “NCIS”? ? CBS, 7.34 million.

12. “Yellow stone”? ? Paramount, 7.28 million.

13. “College football post-game”? ? CBS, 7.23 million.

14. “The voice” ?? (Tuesday), NBC, 6.76 million.

15. “Young Sheldon”? ? CBS, 6.59 million.

16. “The Voice” ?? (Monday), NBC, 6.48 million.

17. “Christmas at Rockefeller Center”? ? NBC, 6.18 million.

18. “Blue blood”? ? CBS, 5.81 million.

19. “Survivor”? ? CBS, 5.63 million.

20. “Ghosts”? ? CBS, 5.46 million.


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